Graphic Design Trend of 2018 – Duotones

 

 

There are many graphic design trends that I’m looking forward to in 2018. One that takes the cake for me is duotone. The duotone trend recently became popular and is expected to continue to rise in 2018. Images used for Spotify playlist have taken this look to the next level. You might have also seen it on the intro for the Hulu app.

Although simplistic, it’s quite effective. In addition, it minimizes complexity while increasing readability. It gives text contrast and plenty of room for legibility just about anywhere it’s placed on the page. Not quite sure to take the duotone plunge? That’s ok, because it also works great as an accent. When used in a navigation or simply to emphasize supplemental content, it gives lots of visual interest.

Color gives an endless amount of options and creativity. It can make or break design. This new technique can bring dull, overused images to life, time and time again. Or it can simply keep your viewer’s attention. It’s completely experimental. You can stick to the rules of the color wheel, or think outside of the box and combine colors that you traditionally wouldn’t put together. No matter how you decide to implement it, get ready to be blown away at how it spices up your designs!